Established DIY Arts and Crafts Website making $742/Mo

Launched in 2017, this colorful and fun website provides users with awesome DIY and craft ideas. The site also promotes the use of free printables and a storefront with cute affordable planner printables.

Type: Established
Niche: Home & DIY
Monetization: MediaVine, Ad Revenue, Affiliate Links, Digital Products
Price: $ 35,000

Established DIY Arts and Crafts Website making $742/Mo

This site is hosted on a simple and easy to remember two word domain name that is valued at $1,200 alone.

Over the course of the last 30 days this website has received 18,373 visitors and over 28,277 pageviews. The site has 211 published articles, which brings in approximately 30% of the organic search traffic. Topic verticals for this site include journaling, coloring pages, and DIY paper crafts along with some small meals and self-care recipes.

The owner allocates about an hour and a half every six to eight months to load up Tailwind and have it automatically pin pins.

Traffic

A majority of the traffic (44.9%) comes from Pinterest (8,201 users), where the corresponding Pinterest account has 23.2K followers. The following source of traffic comes from organic search accounting for 5,466 users, and the last source is direct to specific URLs on the website.

Revenue & Expenses

The website has a net income of $741.91 per month over the last 12 months (March 2021 – February 2022). Income is generated predominantly from the Mediavine network, followed by Amazon affiliate, Shopify product sales, and the Shareasale affiliate program.

Expenses include typical hosting and domain renewal service expenses, Shopify monthly fees, email marketing service, and some discretionary link building services.

SEE PROFIT AND LOSS SHEET »